Goal
How does our marketing spend compare with revenue on a monthly basis?
The Steps
- The best place to get a high-level overview for this is in the
Executive Summary
dashboard.
- The first step in any analysis is making sure the
Date Range
selector (top right of page) for the dashboard is suitably set.
- Scroll down to the
Sales Performance
section, and take a look at theRevenue and Spend
chart. By default the date granularity is set todate
(or days), so to view on a monthly basis row up using theup arrow
until you reachmonth_dtt
.
- Now you can visualize your
Spend
andRevenue
(plusROAS
)!