How do I surface Shipping Costs within my dashboard?

In this article we discuss Shipping Costs


  • Inserted shipping costs on the Financial Cost - Shipping tab on the configuration sheet


Keeping track of shipping costs is crucial for your business. It is a significant expense that directly affects your profitability on an customer, order and product level and is included as part our COGS (Cost of Goods Sold) and Gross Profit metrics.


  1. Input your Shipping Costs within your Configuration Sheet
    1. Go to the Financial Cost - Shipping Tab
    2. Enter the below:
      1. category = Financial
      2. channel (e.g. Online DTC, Amazon)
      3. expense_channel = Shipping Cost
      4. region - If the region you want to add is not a part of the drop down, please let the team know and we will add it.
      5. fixed cost/order - This is your shipping cost per order
      6. date_start
      7. date_end
      8. Note: date_start and date_end can be used to capture changes in shipping costs over time. You will be able to change these date fields historically and in the future in case of updates to shipping costs and our data model will update accordingly. It is imperative to make sure you include a date_end date as the row will not be included if there is not date_end included.

      Here’s a VIDEO on how to enter the costs.

  2. Please let the Source Medium team know that you’ve inputted the shipping costs and we will enable costs to be picked up automatically moving forward. Historical data can be inputted into this sheet to update the costs of prior orders as well.

How and where these costs surface in the dashboard?

Tables where these costs are currently available:

  • Executive Summary
    • called shipping cost
  • LTV & Retention
    • called allocated shipping cost / cumulative allocated shipping cost
  • Orders
    • called shipping cost
  • Product Performance
    • called allocated shipping cost


What happens if no date_end date is provided?

It is imperative to make sure you include a date_end date as the order/row will not be included if it does not have a date_end date.