Where is the best place to find conversion rate (CVR) for all paid traffic?

Marketing Performance Dashboard

The best place to look at CVR between your paid channels is in the "Marketing Performance" dashboard. All the data come directly from the marketing platforms. As a result, you will not see 100% matching to your Shopify Sales report.

• The "Core Vitals - By Channels" table shows you the marketing performance metrics, such as CVR, broken down by all the marketing channels that you have integrated with us.
• The "Core Vitals - By Campaign Types" table shows you the marketing performance metrics, broken down by campaign types for all the marketing channels that you have integrated with us.
• The "Key Vitals - By Date" table shows you the overall marketing performance metrics from all the marketing channels that you have integrated with us.